The most effective on-demand PowerPoint presentations tell a story online. And the most effective stories benefit from rich background music.
Used properly, background music can transform relatively humdrum subject matter into a compelling presentation. Like moviemakers who use music behind scenes to create different moods, online presentation creators need to select music appropriate to their subject matter. For best results it’s important to select music that fits each presentation. Music chosen only according to a presenter’s personal taste can make an entire presentation feel out of balance. For example, serious classical pieces might be out of place behind a presentation around contemporary subjects like social media strategies. So-called “big” pieces that seem to signify earthshaking announcements are incompatible with relatively simple material.
To ensure that music doesn’t violate copyrights, presenters can select royalty-free licensed material for their backgrounds. Online sites like Music Bakery (http://musicbakery.com) provide a rich selection of music catalogued by type and available for instant audition. Most pieces are available as inexpensive 30-second clips. PresenterNet users can upload short clips to their online Showrooms and set them to continuously loop during an online presentation. The result is a low-cost musical background that offers the same results as purchase of a more expensive piece.
Effective use of background music provides a polished effect that makes all presentation elements work harmoniously. Presenters creating on-demand material need to act somewhat like movie producers. A major element of their success is coordination of disparate pieces within their presentations. Background music is one of their strongest tools for pulling together voice, text, photos, and graphics so that they all fit together smoothly.
By using tools like music, concise voice narration, fast auto-advance, well-timed animations, and high-quality photos, presenters create an on-demand product that is entirely different from a typical PowerPoint file posted on a slide-sharing site. A fully integrated multi-media presentation flows smoothly and maintains viewer attention to meet the presenter’s goals.
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